Design · Logo Design
A logo people actually remember
Your logo is the first thing customers see and the last thing they forget. We design marks that hold up on a sign, a business card, and a phone screen.
Your logo is the visual shorthand for your whole business. It shows up before anyone reads a word of your copy, and it sets the tone for everything that follows: your business cards, your letterhead, your social profiles, your storefront.
Good logo design is part art, part strategy. It takes a working knowledge of typography, colour, and how your market sees you, not just something that looks nice in isolation. We work through it with you: what your business does, who you’re trying to reach, and what should come to mind when someone sees your mark.
Whether you’re starting from nothing or refreshing a logo that’s showing its age, we’ll get you a mark you can build a brand on.
What’s Included
A complete logo package, not just a picture.
Discovery Session
We sit down with you first. The design starts with your business, your customers, and your competitors, not a template gallery.
Concepts & Revisions
You see real options and we refine your favourite together until it’s right.
Colour & Type Choices
Deliberate colour and typography decisions that carry through the rest of your brand materials.
Every File You’ll Need
Vector source plus web and print formats, in colour, black, and white. Ready for anything from a favicon to a vehicle wrap.
Why Self-Edit
Common Questions
How does the logo design process work?
Self-Edit starts with a discovery session covering your business, your customers, and your competitors. The design grows out of that, not out of a template gallery. From there we develop real concepts for you to react to, then refine your favourite together. It’s a conversation with a designer, not a form you fill out and hope.
How many revisions are included in a logo design?
We don’t nickel-and-dime revisions. Logo design is collaborative: you see options, we refine your favourite together, and we keep working until you have a mark you’re genuinely happy to build a brand on. A logo you’ll live with for years shouldn’t be cut off at an arbitrary round number.
What file formats will my logo be delivered in?
You get the vector source files plus web and print formats, in colour, black, and white. That covers everything from a favicon to a vehicle wrap, and any print shop or sign maker can work from them. The files and full usage rights are yours to keep.
Can you refresh my existing logo instead of starting from scratch?
Yes. If your current mark has recognition worth keeping but looks dated, we can modernize the type, colour, and details while preserving what customers already know. We’ll tell you honestly whether a refresh or a fresh start makes more sense for your business.
Ready to Start?
Tell us about your business and we’ll start sketching.